Enter the world of bombshell blonde with high-performance lighteners designed to safely deliver extraordinary on-and-off-the-scalp blonding. Protecting each strand for optimal health and condition, every single product is formulated to help you reach all-new levels of artistry and imagination…the kind of consistent, innovative, and brilliant results that put dazzling blonde front and center.
BLONDE LIFE® LIGHTENING POWDER
• Up to 9+ levels of fast-acting lift
• Healthy-looking results without additives
• Blondes that look & feel nourished
• Strengthens hair, reducing breakage by over 54%* in just one treatment
• Infused with ultra-nourishing Tamanu and Monoi oils
BLONDE LIFE® CRÈME LIGHTENER
• Reduces breakage by 77% in one treatment**
• Strengthens hair to be 4X more resistant to breakage**
• Designed for balayage, freehand, and ombré techniques—with or without foils
• No dedicated developer
BLONDE LIFE® DEMI-GLOSS
• One formula tones, glazes & glosses
• Helps refresh dull, brassy blondes
• Leaves hair looking luminous & shiny
• Customizable results in one step
• Intermixable shades for customizable results
JOICO Blonde Life Demi-Gloss
VERO K-PAK® VEROLIGHT® LIGHTENING POWDER
• For on-and off-scalp use
• Lifts up to 8 levels
• Contains K-PAK Keratin and moisturizing Sorbitol Crystals
• Dust-free for user comfort
• Ideal when fast-acting lift is desired
BLONDE LIFE® QUICK TONE LIQUI-CRÈME TONER
• The ultimate timesaver, delivering instant toning in 5 minutes or less
• Sand, Silver, and Violet can be intermixed to customize toning and correct any RPC issue
• Clear can be mixed with Sand, Silver, or Violet to customize deposit and slow down processing time
• The unique “Liqui-Crème” formula is the perfect viscosity for quick bottle application while also facilitating fast, even deposit of tone in the hair
• Formulated with anti-breakage and bond-building Arginine
• Infused with Blonde Life’s unique oil blend
VERO K-PAK® CRÈME LIGHTENER
• Fragrance-free formula
• Fast-acting for 8 levels of on-and off-scalp lift
• Contains Shea Butter
• Contains moisturizing Sorbitol Crystals
