CREATED BY STYLISTS, FOR STYLISTS™. PRAVANA PROVIDES SUPERIOR PRODUCTS AT AN UNPRECEDENTED VALUE THAT WILL ENHANCE THEIR PROFESSIONAL AND PERSONAL LIVES. PRAVANA’s philosophy goes beyond traditional product creation by redefining personal hair care with a caring commitment towards only the highest quality of product precision, underscored by a responsible approach. Regarded as one of the most influential beauty brands in digital media, PRAVANA curates the latest in beauty trends. The brand continuously cultivates never-before-seen, inspirational techniques, and formulas in collaboration with the industry’s most prolific stylists.

Key benefits

• Tones 9+ level hair in as little as 5 minutes
• FAST TONING: Fully tones in 5 minutes, helping stylists turn chairs faster POWERFUL EFFECTS: Delivers polished platinum shades without mixing with Clear AMMONIA FREE: Demi-permanent formulation 3 NEW SHADES: Achieves trending platinum tones PROGRESSIVE DEPOSIT: Formula deposits more pigment the longer they're left to process CUSTOMIZABLE TONES: Can be intermixed with each other to achieve custom results

Technology

Progressive deposit: Unique progressive deposit means the tones darken the longer they're left to process.

How to use

In a non-metallic bowl, mix 1 part ChromaSilk PLATINUM TONER with 1.5 parts ChromaSilk Zero Lift Creme Developer (1 : 1 1/2) and apply to damp hair. Process up to 10 minutes.