FAQs
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PRAVANA’s VIVIDS Everlasting is Permanent hair color that is mixed with developer. They can be used alone, with other VIVIDS everlasting shades or intermixed with PRAVANA’s expansive collection of ChromaSilk Creme Hair Colors.
VIVIDS are Semi Permanent Direct Dyes that are not mixed with developer and are applied to pre lightened hair.
VIVIVDS Everlasting cannot be intermixed with VIVIDS, VIVIDS PASTELS or VIVIDS Neons.
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PRAVANA offers Virtual Education & Free Online Certification. Check out www.PRAVANA.com for more information on getting PRAVANA Certified and upcoming class schedules for Virtual Education. In-Person Education is offered, and will be available when it is deemed safe by brand & public health authorities to control the spread of COVID-19.
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PRAVANA’s supply chain, the processes involved in the production of products, is very extensive. As a brand, we want to be responsible with messaging to our customers. We are unable to guarantee with 100 percent certainty that along the supply chain, a product has or has not touched gluten, gluten by-products or animal by-products. For those with allergies and sensitivities, we recommend a patch test and review of ingredients with their physician.
PRAVANA shampoos are free of SLS and SLES*.
*Sodium Lauryl Sulfates/Sodium Laureth Sulfates. -
PRAVANA’s N/ Natural & Nt/ Neutral series offer up to 100% gray coverage. The gray coverage mixing ratio for Chromasilk Creme Hair Color is 1: 1 ½ (1 part color : 1.5 parts 20 volume developer).
To cover gray with any other Chromasilk shade, add in any Natural or Neutral to the formula following the percentage of gray hair your client has.
For a client with 25% gray, mix .25oz of N or Nt with .75oz of the desired tone.
For a client with 50% gray, mix .50 of N or Nt with .50 of the desired shade.
For a client with 75% gray, mix .75oz of N or Nt with .25oz of the desired shade. -
PRAVANA Swatchbooks are available for purchase on SALONORY or Free through a Gold or Platinum Intro Kit purchase.
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VIVIDS are direct dyes that are applied to clean, dry pre-lightened hair. By lifting to the proper level, you ensure a true to tone result.
Lift to level 7 for: Magenta, Red, Violet, Orange & Wild Orchid
Lift to level 8 for: Garnet & Jade
Lift to level 9 for: Rose Gold, Yellow, Green, Emerald, Neon Orange, Neon Yellow, Neon Green, Aquamarine & Purple Tourmaline
Lift to level 10 for: Moody Blue, Smokey Silver, Blue, Silver, Pink, Blue Topaz, Neon Blue, Neon Pink, Pretty in Pink, Too Cute Coral, Mystical Mint, Blissful Blue, Luscious Lavender, Rose Quartz, Sunstone -
Enriched with Coconut Oil, PRAVANA PURE LIGHT Creme Lightener’s rich, creamy, formula is ideal for gently diminishing direct dyes. Simply combine 1 part Pure Light Crème Lightener + 2 parts Zero Lift Crème Developer in a non-metallic bowl. Mix thoroughly and apply to hair that was previously treated with direct dye. Process for 5 to 10 minutes. (Do not process more than 15 minutes.)
Rinse with The Perfect Blonde Purple Toning Shampoo to tone and nourish, condition with your favorite PRAVANA conditioner.
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ChromaSilk Express Tones offer toning options for all levels of hair. Express Tones are gentle, ammonia-free toners that leave hair feeling healthier and shinier in under five minutes! Available in 11 intermixable, high-shine shades for levels 7 and above.
EXPRESS TONES AFTER DARK are the darker side of PRAVANA’s best-selling, ammonia-free, fast-acting ChromaSilk Express Tones. Achieve high-shine, rich, lower-level deposit on levels 7 and below. This new addition to the Express Tones family are three all-new, long-lasting tones that only take 5 to 15 minutes at the shampoo bowl to create!
Unique, progressive deposit means the tones darken the longer they’re left to process.
Multi-use capabilities that allow for lowlighting, shadow roots, filling, enhancing or neutralizing tones, and more!The mixing ratio for Express Tones is 1: 1 ½ ( 1 part color : 1 part Zero Lift Developer)
