Press Release:

Oct 23, 2024, 

Los Angeles, CA

The biggest names in hair join forces as Schwarzkopf Professional grows its celebrity colorist program

Schwarzkopf Professional Names Tracey Cunningham as U.S. Creative Director of Color and Technique & Jacob Schwartz as U.S. Hair Color Trend Ambassador

Schwarzkopf Professional, a beloved hair industry pioneer since 1898, announces a historic collaboration today that further cements it as a color brand for Hollywood’s most sought-after colorists. Renowned for its excellence in hair color innovation, Schwarzkopf Professional unveils celebrity hair colorists Jacob Schwartz as U.S. Hair Color Trend Ambassador and Tracey Cunningham, co-owner of Mèche Salon in Beverly Hills, as U.S. Creative Director of Color & Technique. The strategic announcements allow the globally-recognized brand to continue organically elevating its presence in North America, driving national trends, and offering hair colorists across the country the ability to leverage techniques used on Hollywood’s biggest stars.

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