Alterna transcends ordinary haircare – with healthy, sensorial rituals and clean, skincare-inspired formulas – elevating ordinary moments into self-care experiences that instantly transforms hair and senses. Alterna products will always be formulated without parabens, sls/sles* sulfates, and synthetic color—we have always believed these chemicals don’t belong in your hair. Whether at the salon where Alterna empowers stylists to create experiential, transformational moments or while treating at home, Alterna is an essential ritual for people who value self-care and the freedom to express themselves.

Key benefits

• Buildable-flexible hold hairspray
• Protects hair from pollutants* *Laboratory tested using pollution particles
• Humidity protection up to 72-hours.
• Heat protection up to 450°F/232°C.

Technology

Our versatile, flexible high-performance formulas are 100% vegan and are infused with sustainably sourced Vegan Botanical Caviar. This ancient Asian super-food is known to help improve moisture retention and smooth the cuticle to add bounce, shine and strength through the revitalizing power of its unique blend of hydrating polysaccharides and free-radical neutralizing antioxidants.

How to use

Style hair as desired. Hold can 6-12 inches away from dry hair & spray to finish.

Warnings

WARNING: FLAMMABLE. CONTENTS UNDER PRESSURE. AVOID SPRAYING IN EYES. DO NOT PLACE IN HOT WATER OR NEAR RADIATORS, STOVES OR OTHER SOURCES OF HEAT. DO NOT PUNCTURE OR INCINERATE CONTAINER OR STORE AT TEMPERATURES OVER 50°C (120°F). DO NOT USE IN PRESENCE OF OPEN FLAME OR SPARK. AVOID FIRE, FLAME AND SMOKING DURING USE AND UNTIL HAIR IS THOROUGHLY DRY. USE ONLY AS DIRECTED. INTENTIONAL MISUSE BY DELIBERATELY CONCENTRATING AND INHALING CONTENTS CAN BE HARMFUL OR FATAL. KEEP OUT OF REACH OF CHILDREN. FIRST AID TREATMENT: SPRAY IN A WELL-VENTILATED AREA. IF ADVERSE REACTION OCCURS ON SKIN OR SCALP, DISCONTINUE USE AND CONSULT A PHYSICIAN. IN CASE OF ACCIDENTAL CONTACT WITH EYES – RINSE FOR 15 MINUTES. CONSULT A PHYSICIAN IF PROBLEM PERSISTS.