Schwarzkopf Professional - Together. A Passion For Hair. With innovation deeply rooted in our DNA, we have continued to reinvent hair over the past 120 years; holding over 7,600 patents – each one a true milestone in haircare – the company is now one of the top three professional hair care brands in the world. At Schwarzkopf Professional it is our philosophy and point of difference to co-create with the hairdresser, for the hairdresser to bring the latest products and relevant services to the market before anyone else; truly putting the customer at the heart of our business.

Key benefits

• Keep Your Blonde Icy
• Maintain Your Icy Blonde
• Create the Ideal Icy Blonde
• BLONDME Bleach & Tone - Mix with any BLONDME Lightener to lift & neutralize

Technology

STEP 1: Color/Lightening – BOND PROTECTION Due to external influences such as coloring, the hair structure can be damaged when inner hair bonds break. As a result, the stability of the hair is reduced and the hair is prone to breakage. The integrated Anti-Metal Bond Protection Technology in BLONDME hair color products creates a protective layer around the hair bonds, reducing hair breakage. Combined with a new chelating agent that helps capture and neutralize metal ions within the hair, hair breakage is mitigated further and the color result is optimised – no bonding additives or anti-metal treatments are needed. STEP 2: IN-SALON CARE – BOND CREATION The integrated 3D Bond Creation Technology in all in-salon care products creates new 3-dimensional bonds and stabilizes the hair structure for long-lasting strength and suppleness. STEP 3: HOME CARE – BOND MAINTENANCE The integrated 3D Bond Creation Technology in all home care products maintains and strengthens the bonds at home between salon visits and prolongs in-salon color results for long-lasting shine.

How to use

Mix BLONDME Premium Developer 6% (20 Vol.) with BLONDME hair color or lightener products as indicated on the respective packaging. Apply to dry hair, do not shampoo before use. Recommended application base: Dark blonde 6-0 and lighter, with 30-70% white hair. Prepare BLONDME Lift & Blend and BLONDME Premium Developer in equal parts 1:1. Always mix BLONDME Lift & Blend and BLONDME Premium Developer thoroughly until a homogeneous cream is achieved. Apply the mixture immediately after preparation. Use plenty of product to ensure best possible white blending and lifting effects. Development time: 30-45 minutes. Additional heat is NOT recommended. Apply BLONDME Cool Blondes Neutralizing Mask to damp hair and leave for 5-10 minutes. Rinse thoroughly. Use once per week.

Warnings

CAUTION. FOR PROFESSIONAL USE ONLY: THIS PRODUCT CONTAINS INGREDIENTS THAT MAY CAUSE SKIN IRRITATION ON CERTAIN INDIVIDUALS AND A PRELIMINARY TEST ACCORDING TO ACCOMPANYING DIRECTIONS SHOULD FIRST BE MADE. THIS PRODUCT MUST NOT BE USED FOR DYEING THE EYELASHES OR EYEBROWS. TO DO SO MAY CAUSE BLINDNESS. DO NOT USE AS A SHOWER-GEL. AVOID CONTACT WITH EYES, RINSE IMMEDIATELY IF PRODUCT COMES INTO CONTACT WITH THEM. WEAR SUITABLE GLOVES. KEEP OUT OF REACH OF CHILDREN. THIS PRODUCT IS NOT INTENDED FOR USE ON PERSONS UNDER THE AGE OF 16. READ AND FOLLOW INSTRUCTIONS.