We are a purely professional brand dedicated to understanding and serving today’s stylists. Our passion is developing best-in-class innovations, delivering superior and reliable results. Kenra Professional strives to elevate the stylists’ artistry and craft.

Key benefits

• Up to 7 levels of lift
• Kaolin Clay to lock in moisture

Technology

DualBond offers the added protection and benefits of inner and outer bonding. Simply Blonde lighteners with DualBond Complex help mend the inner cuticle while simultaneously protecting and sealing the outer cuticle. The result? Enforced bonds and reduced breakage vs lighteners formulated without DualBond. Hair is healthy-looking post service.

How to use

Mix Kenra Color Simply Blonde Clay Lightener with Kenra Color Crème Developer 20V or 30V. Mix in a ratio of 1:2 up to 1:3 for desired consistency. Apply off-scalp to dry, unwashed hair immediately after mixing. For best results, apply product generously. Avoid applying foimula to previously lightened hair. Process up to 45 minutes. Do not use heat. Rinse thoroughly after processing. Shampoo & condition with appropriate Kenra Professional® care products.

Warnings

CAUTION: IRRITANT. FOR PROFESSIONAL USE ONLY. External use only. Do not lighten hair if your client: - has a rash on face or sensitive, irritated, and damaged or abnormal scalp conditions-has ever experienced any reaction after lightening - has shampooed before application This product contains ingredients which may cause skin irritation to certain individuals. Avoid contact with eyes. If reaction to product does not subside quickly, consult a physician. Do not swallow. Apply in a well-ventilated area. Open away from face. Wear a mask to avoid lnhallng contents. Remove all metal objects such as clips and hair pins from hair before applying the product. Do not use metal tools or mixing bowls. Do not use if their hair has been colored with henna or metallic dyes. Do not use to dye eyelashes or eyebrows; to do so may be injurious to the eye. Avoid unnecessary skin contact by wearing protective gloves when mixing, applying, and shampooing. Mix strictly according to instructions and rinse hair after application. Wait 24 hours between applications. Wash hands thoroughly after use. Store in cool, dry place. Keep away from heat and light. Keep out of reach of children. If contact with eyes, flush the eye continuously with running water for at lea.st 15 minutes. If skin contact occurs, rinse with CAUTION: IRRITANT. FOR PROFESSIONAL USE ONLY. External use only. Do not lighten hair if your client: - has a rash on face or sensitive, irritated, and damaged or abnormal scalp conditions-has ever experienced any reaction after lightening - has shampooed before application This product contains ingredients which may cause skin irritation to certain individuals. Avoid contact with eyes. If reaction to product does not subside quickly, consult a physician. Do not swallow. Apply in a well-ventilated area. Open away from face. Wear a mask to avoid lnhallng contents. Remove all metal objects such as clips and hair pins from hair before applying the product. Do not use metal tools or mixing bowls. Do not use if their hair has been colored with henna or metallic dyes. Do not use to dye eyelashes or eyebrows; to do so may be injurious to the eye. Avoid unnecessary skin contact by wearing protective gloves when mixing, applying, and shampooing. Mix sbictly according to instructions and rinse hair after application. Wait 24 hours between applications. Wash hands thoroughly after use. Store in cool, dry place. Keep away from heat and light. Keep out of reach of children. If contact with eyes, flush the eye continuously with running water for at lea.st 15 minutes. If skin contact occurs, rinse with water. If swallowed, do not induce vomiting. Contact doctor.water. If swallowed, do not induce vomiting. Contact doctor.